Storytelling & Content
Clarity + Pacing + Purpose
Great creative, like any great story, should pull the audience in from the first moment, provide value, build consistent momentum, and plant seeds that stick, inspiring action now or in the future. At its most fundamental level though, it is about the relationship between who you are authentically, and who they are. Do you know them? Do you even care to know them? Can your most truthful parts meet them where they are?
We are drowning in information but starved for knowledge.
John Naisbitt, 1982
Writing Samples
Much Ado About Nothing
A LinkedIn article about the strange state of content marketing. Will this be humanity’s downfall?
9 Tips for Live Music Venues
Tips for live music venue operators looking to capitalize on the resurgence of live music.
Recruitment Brochure
Collateral to support ECS Digital’s recruitment teams and help attract top talent for technical IT roles.
Prism Short Case Study
A short case study that shows the strategic value of Prism’s software for live music venues.
BDD in a Nutshell
An educational article on Behaviour Driven Development for agile software teams.
QAWorks Newsletter
Internal company monthly newsletter for Software Testing Consultancy, QAWorks.
Marketing Concerts
How small and large venues are looking to shape their marketing efforts.
Addressing the IT Skills Shortage
Gated content to address the growing IT skills shortage in 2018 and show the value of implementing DevOps.
The DevOps Playground
Promotional brochure to attract new talent and partners for ECS Digital’s monthly international DevOps event.
Video Production
Being a trained videographer and editor has been a huge asset when approaching marketing and giving feedback to creative teams. See below for some examples of my video production work.
Product Demos & Webinars
Educational Videos
Fundraising Campaigns
Social Media
Google Assistant for Developers
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Google I/O 2021
Research Campaign
Android Cross Promotions
Google Assistant Developer Newsletter
App Actions - Email Drip Series
Google I/O 2022
Prism
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Testimonial Videos
Podcast Reels
Enhanced Data Tracking
Connected Show
SXSW 2023
The GAMA Collective
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GAMA 4 Year Anniversary
the life and legacy of Daniel Abdal-Hayy Moore
Art for Social Change
Eid-In-Place
Pathways to Spritiuality Event Series
Love in the time of Coronavirus Event Series
Support Muslim Artistry